If Playa del Torres is on your shortlist, 2026 is the year it finally offers real choice — brand-new apartments from €285,000, penthouses with private solariums, and, alongside them, an established resale market for buyers who want a home that is ready now. Here is what is on the market and how to weigh it up.
A neighbourhood you can actually walk, not a building site
The biggest change at Playa del Torres is that it is no longer a promise on a brochure. Several residential complexes have already been built and handed over, so the area is genuinely lived-in: homes are occupied, communal pools and gardens are in use, and the streets have a settled, year-round feel. For a buyer that removes a lot of the guesswork — you can visit, walk the beach path, see how the finished blocks sit in the landscape and judge the setting for yourself before committing.
The location is the draw: a quiet, low-rise stretch of sand on the calmer northern side of Villajoyosa, about five minutes' walk from the beach, ten minutes from Benidorm and roughly 35 minutes from Alicante–Elche airport — an established Spanish town rather than a purpose-built resort.
What you can buy at Playa del Torres right now
Choice spans brand-new developments still selling their first homes and ready-to-move-in resale apartments. Here is the current picture:
| Option | From | Bedrooms | Type |
|---|---|---|---|
| Allonbay Hills | €285,000 | 1–3 | New-build |
| Alonis Living | €339,000 | 1–3 | New-build |
| Orizonne | €369,000 | 2–4 | New-build |
| Allonbay Alba | €490,000 | 1 | New-build — one home left |
| Aster (resale) | €345,000 | 1 & 3 | Ready to move in |
New-build: the widest choice, and the best units go first
Four new-build developments are selling at Playa del Torres right now, covering a broad range of budgets and layouts.
Allonbay Hills offers one- to three-bedroom apartments and duplex penthouses with a rooftop pool and landscaped gardens, from €285,000. See the development →
Alonis Living is a landmark scheme of apartments and top-floor áticos with private solariums, one to three bedrooms, from €339,000. See the development →
Orizonne brings larger two-, three- and four-bedroom apartments with a social club, gym and communal pool, from €369,000. See the development →
Allonbay Alba is a boutique beachfront scheme of just 22 homes where demand has been strong — only one apartment now remains, from €490,000. See the home →
New-build suits buyers who want the latest finishes and full resort-style amenities and can wait for completion — and, as Allonbay Alba shows, the sharpest-priced and best-positioned homes tend to sell first.
Resale: move in now, in the established Aster complex
Playa del Torres also has a working resale market — ready homes for buyers who do not want to wait for construction. In the completed Aster development we currently list a modern one-bedroom apartment from €345,000 and a seafront three-bedroom apartment at €765,000. Both are ready to move into, in a finished, occupied building — the fastest route to living by this beach.
New-build or resale — which makes sense for you?
It comes down to timing and priorities. New-build gets you a brand-new home, the latest specification and full communal amenities, usually with a wait until delivery. Resale gets you keys now, in a proven building you can inspect in full, often at a keener price per square metre. Across both, current asking prices at Playa del Torres run from about €285,000 to €765,000, so there is a realistic entry point for most budgets — and, given how the first new-build phases are moving, the best value rarely stays on the market long.
Browse everything available in the town on our Villajoyosa area page, or see how this cove compares with the rest of the coast in our guide to the best beaches on the Costa Blanca.
Frequently asked questions
Where is Playa del Torres?
Playa del Torres is a quiet beach on the northern side of Villajoyosa (La Vila Joiosa), on the Costa Blanca, about five minutes' walk from the sand and around ten minutes from Benidorm.
Is Playa del Torres a good place to buy in 2026?
It offers a rare mix: brand-new developments and, alongside them, ready-to-move-in resale homes, in an already-built, lived-in setting by a calm beach. Prices start from around €285,000, so there is a realistic entry point for most budgets.
Can I buy a ready-to-move-in home at Playa del Torres?
Yes. Alongside the new-build launches, there is an established resale market — ready homes in completed complexes such as Aster, from around €345,000.
How far is Playa del Torres from the beach, Benidorm and the airport?
The beach is about a five-minute walk, Benidorm around ten minutes up the coast, and Alicante–Elche airport roughly 35 minutes by car.
